News Magazine
News Magazine
As you surf the web, you leave behind a trail of information. This is known as your digital identity. This information can be reconstructed to find out where you have been and the sites you have visited. Companies will use this information to target you with specific ads. However, not every company is as good […]
There are millions of websites on the internet. There are huge sites with hundreds of thousands of pages, and there are those that were built several years ago for now-defunct businesses that creak with poor architecture. And there’s everything in between – including your website, whether that’s supporting your business or your personal brand. In this […]
For businesses that want to grow their online presence or use digital marketing to grow their revenues, the obvious option is hiring a digital marketer. The one challenge businesses might face when they get to this point is that it is somewhat challenging to find a great digital marketing expert. While there are a lot […]
It has been a buzzword in the world of digital marketing for the longest time and for good reason. Personalization refers to the process of using data insights to increase ads relevancy and allow a brand to reach the right customer at the right time. The insights that brands use can be simple such as […]
